Vogue CS
Lula Studio, as a curatorial statement, opens a new chapter in fashion.
Luxury retail is entering a phase where neither the breadth of an offering nor seasonal relevance is enough. The newly opened Lula Studio Prague, founded by Lucie and Michal Kratochvíl, confirms this shift. Instead of a multi-brand model, it builds on curated reduction and a clearly defined aesthetic stance.
Forbes
Prague has its Berlin. Lula Studio brings the long-awaited quiet luxury.
Lucie and Michal Kratochvíl are opening Lula Studio - the concept store the Czech Republic has been waiting for for years. At least for those sophisticated customers who used to travel to Berlin, Paris, or Copenhagen for fashion from smaller independent brands. They previously founded the Lula Vintage project, which helped transform the perception of second-hand clothing in our country.